Virtual Fitting Rooms Could Change Online Shopping
British retailer Tesco has launched a Facebook-based virtual fitting room, which has been created to help customers find the perfect size and fit when they shop for the brand’s clothes online. [Source: Daily Mail]
Who Decides What Gets Sold In The Bookstore?
Author Seth Godin says Apple has refused to sell his new book because of multiple links to Amazon in the bibliography. Godin writes, “I think that Amazon and Apple and B&N need to take a deep breath and make a decision on principle: what’s inside the book shouldn’t be of concern to a bookstore with a substantial choke on the marketplace.” [Source: Paid Content]
Tello Attempts To Make Customer Service Communication Better
Tello has built a customer feedback service with an online tool that lets businesses respond directly to the customers who rated their employees. A manager at a restaurant can reach out to a disgruntled customer to ask for another chance. Among other uses, a retailer can inform a customer that the pair of shoes they wanted are now in stock. [Source: Reuters]
