Fitting rooms are annoying – problem solved.

I don’t know about you, but when I go shopping for clothes, I try to avoid the fitting rooms at all costs (especially in NYC). They’re usually overcrowded, and I’m just too impatient to try things on. In fact, if I like a piece of clothing that I own, I will refer to its size before I go to the store because I can just “grab and go” when I make my visit. Needless to say, I was seriously moved when I saw this video the other day:

Can you envision the virtual future for retailers? This is a powerful concept and one that has many applications in-store as well as online. Moreover, the options to create a better customer experience is expanding for retailers, especially when you think about the merging of mobile, online and in-store operations and technology.

When you envision the future of shopping, what does it look like?